SERVICES

branding
collateral design
web design

The Pelican Inn

To pay homage to the Muir Beach property modeled after a British countryside pub from the 16th century, we worked to capture the inn’s experience and feeling. Striking brand elements, and eventually a custom WordPress site, helped it all come to life.

A black and white color scheme, along with typography reminiscent of William Caslon’s famous namesake type, evoke the inn’s dedication to this time period in England’s west country. A reimagined logo with new placement throughout the site elevates the web experience and emphasizes its rustic refinement.

An image of multiple business cards for Pelican Inn on wooden surface
A logo on a black background for The Pelican Inn
An aerial image of multiple types of stationary for The Pelican Inn on a wooden surface next to a white candle
An image of The Pelican Inn on a sunny day with bright green grass and blue skies
An image of yellow and pink flowers in a vase on a wooden surface next to a full glass of beer
An image of a computer monitor with The Pelican Inn website on the screen
An aerial image of a menu for the Pelican Inn on a wooden surface
A side-by-side image with a photo of an open door with steps leading to a higher floor on the left and a black door with a white doorhanger hanging off a gold doorknob on the right
An aerial image of a wooden surface with multiple gold keys with white numbered tags attached
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